New: Instagram comment-to-DM automation is now in WapifySee how
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Instagram automation

Turn Instagram comments into DMs and customers

Connect your Instagram business account. When someone comments a keyword on your post, reply publicly and send them a private DM automatically — and answer DMs from the dashboard.

Included in Starter, Growth, Pro · every feature free during the trial

M

meera.iyer

Active now

Today 10:40 AM

💬 Replied to your reel: "PRICE"
Hi Meera! 👋 Thanks for your interest. The silk saree is ₹3,499 with free shipping.
Is the red one available?
Yes, 3 left in red ❤️ Want the order link?
Yes please
Here you go: shop.example/red-silk 🛍️
Seen
Message…

How it works

Instagram automation in three steps

  1. 1

    Connect Instagram

    Log in with your Instagram business or creator account.

  2. 2

    Add comment rules

    Pick a keyword, a public reply and a private DM.

  3. 3

    Reply to DMs

    Read and answer Instagram DMs from the Instagram page of the dashboard.

What you get

Everything included

Comment keywords

Rules fire on whole-word keywords, ignoring case.

Public + private reply

Reply under the comment and in the DM at the same time.

Catch-all rule

A rule without a keyword answers every other comment.

DMs in the dashboard

Read and reply to Instagram DMs without the phone app.

Official Instagram API

Uses Meta’s Instagram API — no passwords shared.

Same login

Instagram sits next to WhatsApp in your Wapify account.

Examples

How businesses use instagram automation

Fashion seller

"PRICE" comments on reels get the price and link in a DM.

Coach

"GUIDE" comments get a free PDF guide by DM.

Restaurant

"MENU" comments get today’s menu.

Illustrative examples of how this works, not specific customers.

Questions

Instagram automation: FAQ

Which Instagram accounts work? +

Instagram business and creator accounts.

Do Instagram DMs appear in the WhatsApp team inbox? +

Not yet. Instagram DMs are on their own Instagram page in the dashboard.

Is this allowed by Instagram? +

Yes. It uses Meta’s official Instagram API with your permission.

Works well with

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